The Artist Social

Over View

An AirBnB style tattoo studio that rents out space to artists, with various rates and a flexible schedule. It offers everything the tattoo artist needs for supplies, is insured and health board inspected.

Role

Client interviews, Artist Interviews, competitive research, wireframes, branding, final mock ups

Duration

Ongoing

Problem

Independent tattoo artists are looking to book a space and create their own schedule

Artists need a health board inspected place to work

Objective

Create a website that will enable tattoo artists to book and create their own schedule

Solution

Add pricing and area to book

Research and Competitive Evaluation

Looking at Airbnb, westjet, hotels, tattoo shops

Key Interview insights from Client

No hidden fees
Supplies are provided
Provides a safe clean and insured environment
Wants to brand to feel trustworthy

Pain Points

I’m tired of overhead and the drama of tattoo shops
I want my own flexible schedule
Wish I didn’t have to pay for my own supplies
How do I know this place is health board approved and insured?

Defining the Users

Wishes for more freedom
Wants to focus more on tattoos than keeping track of materials
Wants a safe, clean, and health board insured place to work or get work done
Wants to set their own schedule
Wants to choose who their clients are

WireFrames

Basic structure

Prices added in because they are known

Finalizing the Look and Feel

What Did I Learn?

Still on going
Letting users know where they are in a process
Beautiful design and function for the stepper
Aiming to simplify the process and let users know what’s next and how much is there to do
Rates are included to users so they dont have to guess or search
Users can see both check in and check out
Check in and check out are also coordinated to the chosen rate and whats available
Use of contrast for better accessibility

Why These Colors and Overall Tone